About

Hi, I’m Rachel.

Approximately 1 day of my life I hiked on a glacier in Iceland. I spend the other 99.9% of my days creative director-ing and strategizing a few multi-million dollar brands at Hallmark–brands like Shoebox, Fresh Ink, Studio Ink, Life is Good and a recently launched brand for younger humans, Good Mail. I’m currently working on Hallmark’s Modern Greetings Experience, which includes all of their digital and personalized products.

Resumé available upon request.

Who am I?:

I’m a mama to 5-year-old Luna (who is going to change the world; fingers crossed it’s for the better.)

I’m an ENTJ (Google says that makes me a “natural and decisive leader” just like FDR, Napoleon, Steve Martin, Steve Jobs, Jim Carrey, Bill Gates and Margaret Thatcher. Weirdest dinner party, ever?)

My Enneagram number is a tie between 3 - Achiever and 4 - Individualist.

I’m a 2C Curly Girl (ask me about my hair journey…my very expensive hair journey.)

I live in Kansas City, Missouri (not Kansas, it’s confusing.)

If I was a song, I would be “Came a Long Way,” by Heartless Bastards.

Volunteer Work

I spent a year volunteering at Crisis Text Line as a Crisis Counselor. Crisistextline.org which offers free support to people in crisis, 24/7, 365 days a year. It was an amazing and challenging experience to meet people in their darkest moments and help them find ways to get through it. It’s basically an empathy boot camp and one of the best things I have done.